BIG3 Basketball League Officially Certified First Black Owned Sports League
On Friday, the BIG3 basketball league announced that it has been certified as a Black-owned and operated business by ByBlack and US Black Chambers, Inc.
The innovative 3-on-3 competition is now the first and only professional sports league to receive such official acknowledgment.
Rapper, actor, and entrepreneur #IceCube originally launched the BIG3 back in 2017 alongside entertainment executive Jeff Kwatinetz.
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The league wrapped its fifth season earlier this year and recently began selling ownership-like franchise stakes powered by blockchain technology. Notable people who have bought teams include Snoop Dogg and Ken Howery, Gary Vaynerchuk, and DeGods.
As Ice Cube said on the occasion: “Myself and the entire league are honored to be officially certified by ByBlack and the US Black Chambers.”
He continued, “From day one, the league has been dedicated to providing opportunities for Black players, fans, investors, and partners, and we are proud to be a part of a nationwide network of Black business owners.”
“Supporting Black enterprise is a lifelong passion of mine and the BIG3 will continue to build upon its successes and lift up other Black entrepreneurs,” he added.