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50 Cent Signs Deal With NFL’s Houston Texans

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50 Cent's Brand Is Now The Official Cognac & Champagne Of The Texans

50 Cent’s Brand Is Now The Official Cognac & Champagne Of The Texans

The Texans are officially in business with rapper Curtis “50 Cent” Jackson.

The Houston resident and Grammy award winning musician, author, actor and philanthropist and the Texans have formed a partnership involving his premium wine and spirits company, Sire Spirits LLC, along with his charitable foundation: G-Unity.

Now, Jackson’s Branson Cognac and the Le Chemin du Roi Champagne are the official cognac and champagne of the AFC South franchise.

“We are thrilled to partner with Curtis and his team to offer Sire Spirits to our fans on gamedays,” Texans team president Greg Grissom said in a statement.

“We share a common goal of giving back to the city we call home, so bringing Curtis on board to present our 50/50 Jackpot on gamedays was a natural fit. We look forward to the great work we will do together through this partnership.”

Jackson’s G-Unit Film and Television became a Texans Luxe member last season.

Curtis James Jackson III (born July 6, 1975), known professionally as 50 Cent, is an American rapper, actor, and businessman. Known for his impact in the hip hop industry, he has been described as a “master of the nuanced art of lyrical brevity”.

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